After World War II, automobile sales surged, and thousands of eager tourists arrived to explore the park. To adapt to the change in visitation, the Utah Parks Company, a subsidiary of the Union Pacific Railroad, built this full-service Standard Oil station in 1947. Identical stations were also built nearby at Zion and the North Rim of Grand Canyon. The station's design was notable for being one of the first examples of the emerging Modern Movement architectural style in national parks, a departure from the Rustic Style of the 1920s, 30s, and early 40s. Elements of this style can be seen in the building's arcing stone wall, flat roof planes, and large windows. It was added to the National Register of Historic Places in 1995.